Tom Rigden

Commercial Director, Jaywing

With 15 years' experience in integrated marketing spanning brand, performance, digital and data science, Tom helps organisations better understand how to drive strategic, measurable and sustainable growth. A meticulous planner, Tom believes that all business challenges, whether related to growth, communication or change management are solvable, providing they are rigorously broken down into their constituent parts. Tom works with Jaywing's clients to develop pragmatic, scalable and transformative brand, data, and performance strategies.